Prairie Hills Motorsport Club is for racing enthusiasts. A premiere track designed with enough configurations that will keep a driver interested for a lifetime. More than a track, this state-of-the-art facility will have amenities for the whole family. A spa, luxury accommodation and dining, waterpark, games and premium shops

The brand mark needed to communicate more than racing. In an environment of checkered flags, racing stripes, spinning wheels and flames, Prairie Hills is identified as a luxury destination. The gold bar atop the crest is a literal metaphor for the corporation’s vision. “The Dawn of the American Motorsports Club”